M&A Communications
Studies on the value contribution of M&A measures show that less than half of all company acquisitions, sales or mergers actually increase value. A frequent error is poor communication during the transaction process and in the integration phase. Employees are not informed at all about the new structures or only inadequately, the capital market cannot understand the synergies which have been proclaimed, customers and suppliers turn away because the development of the new purchasing and sales structure takes longer to implement than scheduled. Communication is a central element for the success of a transaction. It is irrelevant here whether the sale is that of a private company or a public takeover of a listed player in line with the regulations of the WpÜG (German Securities Takeover Act). Professional and targeted communications has a price-optimising effect and prevents unforeseen stumbling blocks on the way to closing a deal. We can support you with the following services:
- Communication strategy
- Media relations
- Documentation
- Shareholder ID
- Perception study
- Deal web site
- Marketing campaign
- Media monitoring
- Internal communications
