Share Offer Marketing
For most German companies, the initial public offering is the first direct contact with the capital market. Unlike Anglo-Saxon countries, what predominates financing in the German private economy is internal financing and the classical bank loan. Anyone wanting to take full advantage of the opportunities presented by the capital market must become familiar with the rules of the game and the target groups at the stock exchange long before the first price is quoted. Our services cover the advice and complete marketing program, safeguarding a successful and smooth move onto the floor:
- Issue strategy
- Equity story
- Issue marketing concept
- Market research
- Media relations
- Institutional marketing
- Retail marketing
- Internal communications